Book marketing & launch campaigns
Book Launch Campaign Management
A coordinated launch plan that brings your assets, timeline and channels together — so release week has structure instead of guesswork.
What the service involves
- Reviewing your book, audience, publication date and existing assets
- Building a launch timeline covering pre-launch, launch window and post-launch
- Coordinating ARC readers, promotional placements, social content and email where agreed
- Monitoring activity during launch and adjusting where it makes sense
Who it may suit
- Authors with an upcoming release date
- Authors relaunching or re-releasing a title
- Series authors planning a new instalment
Problems it can help address
- Not knowing what to do, or when, before release
- Too many moving parts to manage alone
- Previous launches that felt rushed or scattered
Potential deliverables
- Launch strategy and timeline
- Channel and promotion plan
- Coordination of agreed launch activities
- Post-launch summary with recommended next steps
Final deliverables depend on the scope agreed in your proposal.
Collaboration
How we'd work together.
You share your book and goals, we discuss priorities, and you receive a proposal with scope, timeline and communication agreed up front. Work begins once you approve it.
Related work
Approved examples for this service will be added once permissions are confirmed.
FAQ
Common questions
Tell us about your book.
Planning a launch, improving how your book is presented, or building an author-marketing plan? Share where you are and we'll suggest a sensible next step.